Messi-fy Your Knowledge: Fun Facts About Why You Shouldn’t Challenge Lionel Messi
Revolutionizing PES
As a global icon, Lionel Messi is not just a household name but also a lucrative brand. His face and name have graced everything from cereal boxes to sportswear, and from 2009 to 2011, even the cover of the wildly popular video game PES.
As one of the most recognizable and marketable athletes in the world, Messi’s endorsement was a game-changer for the developers. With his impressive skillset and star power, it’s no wonder he’s been able to conquer both the soccer pitch and the advertising world.
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