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The Previous Decades Were Cooler Than This One, and These Photos Prove it

Back When All-Naturel Was the Trend

There’s nothing like looking at the face of the hard-rocker Alice Cooper in the mid-’70s to realize how things were different back then. The decade was marked by the first ecologic idealists, by an unprecedented love for nature, and by the idea that men and nature could find a way to co-exist happily.

As the years went on, these ideals became heavily politicized, and the eco-trend of the ’60s and ’70s gave way to new principles. As for Alice Cooper, he started wearing his characteristic black eyeliner and waved goodbye to that stylish 70s mustache.

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